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Behind the Tech: A Q&A with Faisal Sarfraz, the Architect of DEXA

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Reading Time: 3 min read
Published: October 12, 2026
Category: Events
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We sat down with Faisal Sarfraz, Chief Technology Officer (CTO) of DevsSpace, to explore how his team is shifting online property browsing from a passive search into an active, high-touch luxury experience.

The Visionary Behind the Platform

At the technical helm of DevsSpace is Faisal Sarfraz. As CTO, Sarfraz's objective isn't just to build algorithms, but to solve a friction point unique to high-end, international real estate: the limitations of time zones and static data.

Luxury real estate buyers do not shop exclusively between 9-to-5. Investors from Hong Kong, London, or New York browse fluidly across borders, speaking different languages, and requiring sophisticated financial metrics instantly. Under Sarfraz's direction, DevsSpace built DEXA to act as an immediate, intelligent bridge between a global investor’s middle-of-the-night query and our specialised sales advisory teams.

Moving Beyond "Filter and Scroll"

Traditional real estate websites rely on the user doing the heavy lifting, inputting basic parameters and scrolling through pages of listings. Sarfraz and his team challenged this convention.

DEXA introduces a sophisticated AI-powered sales layer directly onto the user interface. It behaves less like a search engine and more like a seasoned investment analyst. By actively interpreting browsing behaviour alongside real-time market data, it turns a standard web visit into a hyper-personalised consultation.

Four Technical Pillars Redefining the Client Journey 

  • Institutional-Grade Insights: Rather than just displaying square footage, Sarfraz’s engine calculates deep analytical drivers. Prospects instantly receive contextual breakdowns on projected rental yields, localised price-per-area metrics, core ROI drivers, and critical risk assessments.
  • Predictive Asset Matching: Moving beyond simple keyword matching, DEXA analyses real-time visitor interactions and localised intent to proactively surface properties that fit a buyer's exact lifestyle profile and capital layout.
  • The Borderless Concierge: To cater to the international elite, the platform boasts a 24/7 multilingual AI concierge. It removes the friction of language barriers and timezone delays, offering high-tier engagement precisely when investor interest peaks.
  • Seamless Sales Handoff: Technology doesn't replace the human touch, it enhances it. DEXA’s advanced lead capture ensures that when an investor is ready to move from digital exploration to a physical acquisition, the relevant Chestertons professional steps in with the client's full context already in hand. 

The Future of Luxury Brokerage

For Chestertons Global, partnering with DevsSpace represents a commitment to friction-free international property acquisition. By embedding Faisal Sarfraz’s advanced AI architecture into our global platform, we ensure that our digital presence matches the elite bespoke service found within our physical offices worldwide.

Kaiya Patel

About the Author

A marketing professional with a background in Marketing & Management, and experience spanning retail and creative industries. Now part of the Chestertons MENA & Global marketing team, I craft campaigns that build brand visibility and digital engagement.

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